Taiwan Creative Content Agency (TAICCA) has announced its strategic partnership with Meta, aiming to increase more international exposure for immersive content from Taiwan, generate more international opportunities, bring global resources to Taiwan, and enhance a more solid future content network and ecosystem. Both sides today announced three approaches to the collaboration in a press event, including incubating original Taiwan XR contents, supporting local XR creators, and bringing Taiwanese XR content to the world. The event also highlighted initial results of the collaboration with creators supported by TAICCA and Meta.
TAICCA CEO Izero Lee (Right) and Meta Taiwan Head of Public Policy Max Chen (Left) announced strategic partnership between Cultural Content and Technology.
TAICCA CEO Izero Lee and Meta Taiwan Head of Public Policy Max Chen represented both sides at the event. “After placing the first XR Hub of Asia in Taiwan”, said Max Chen, “Meta and TAICCA focused on arts & culture field”. Together, they had three approaches to connect tech and cultural content industries, such as developing original content, supporting local creators, and bringing Taiwanese content to the world. Initial results included the interactive Taiwan Cultural Metaverse - Beigang Chaotian Temple supported by XRSPACE, as well as the future content prototype Sensing Mirror. Meta would continue to work with TAICCA, and demonstrate creativity and XR cultural content from Taiwan.
“Taiwan was renowned worldwide for its tech capabilities”, said TAICCA CEO Izero Lee. “In recent years, TAICCA invested into creative works and prototypes with cultural content and technology. It also encouraged industries to engage counterparts worldwide. This strategic partnership with Meta would bring international attention to Taiwan and its cultural technology industries, and generate more international opportunities. TAICCA would also connect to more international partners to form a future content network.”
TAICCA and Meta announced several collaboration details at the press event today. On original content development, it included Art Reimagined: Taiwan, Taiwan Cultural Metaverse - Beigang Chaotian Temple, and Sensing Mirror. Both sides would also organize a series of online/offline training and events for more XR creators. TAICCA would also host industry meetups, technical seminars, and application workshops. To bring more Taiwanese XR content to the world, it would be available on Oculus Store along with international marketing resources. Meta would sponsor Taiwan Creative Content Fest (TCCF) by TAICCA in November, to present more original XR content and creators from Taiwan to the world.
Sensing Mirror director Peiying Lin (Right) and producer Chin Shuan Sung (Left).
Sensing Mirror is an immersive, theatrical, and interactive experience, said director Peiying Lin and producer Chin Shuan Sung. After participating in Venice Production Bridge earlier this year, they were excited to be supported by TAICCA and Meta. In this artistic and experimental title, viewers would use their bodies to reopen their senses. They hoped to present it in more venues in the future to more people.
XRSPACE General Manager Kurt Liu demonstrated Taiwan Cultural Metaverse - Beigang Chaotian Temple supported by TAICCA and Meta.
In his video, XRSPACE Chairman Peter Chou expressed his excitement to work with TAICCA, Meta, and Beigang Chaotian Temple. He looked forward to incorporating more traditional culture and creative content in Taiwan into metaverse. Beigang Chaotian Temple Chairperson Tsai emphasized the omnipresence of metaverse, so participants around the world could experience major cultural activities in Taiwan via unprecedented channels. From offline to online, said curator Poki Chang, virtual world offered more opportunities and wider reach to curators. Beigang Chaotian Temple was the first stop for Taiwan Cultural Metaverse, said XRSPACE General Manager Kurt Liu. With real-time 3D motion and facial expression tracking, it would expand to other art and cultural performances. He also expressed gratitude to TAICCA and Meta for connecting XRSPACE with the temple.
Taiwan Cultural Metaverse - Beigang Chaotian Temple supported by TAICCA and Meta.
In Taiwan Cultural Metaverse - Beigang Chaotian Temple, XRSPACE reshapes a virtual temple in the metaverse, based on the real centennial temple. Users around the world can worship, pray, contribute, and draw fortune sticks online. Beigang Chaotian Temple is also given a groundbreaking digital identity to welcome followers and people interested in learning local culture in Taiwan. At the press event, Beigang Chaotian Temple Chairperson Yung-Te Tsai engaged with virtual deities in Taiwan Cultural Metaverse. Curator Poki Chang and choreographer Lian Lo designed a dance inspired by traditional folk rituals. Through real-time 3D motion and facial expression tracking technology, human movements were integrated into virtual characters on the screen. It demonstrated all kinds of cultural performances would be possible in metaverse.